Insights
Notes on behavior change, business futures, and creative communication.
Futuro
August 5, 2026
Chapter 1 of a series on building a future with purpose: what foresight is, how it helps a company, and why anticipating change is no longer optional.
Producción
June 10, 2026
What AI is reshaping at the studio level and what we're losing along the way.
Futuro
May 20, 2026
Colombia's creative ecosystem is shifting from technical execution to strategic orchestration.
Comportamiento
April 15, 2026
Five decades of mascot strategy and the branding lessons every marketer needs to hear.
Producción
April 10, 2026
Legal challenges that the creative industry faces when doing business in Colombia.
Futuro
March 5, 2026
A detailed summary of an event in the Cámara de Comercio de Medellín, organized by the Asociación MECA.